10 months,
2025
2025
Time:
About the project
To create an intuitive and user-friendly interface for professionals who work daily with large volumes of data. The main focus was on dashboards, charts, and data tables — ensuring they are easy to read, visually clear, and support fast decision-making.
→Web Platform
Type:
→ UX/UI Design
Scope of Work:
NDA
B2B
Web Platform
Web Platform
[Outcome]
Reduced the average time spent searching for data by 30–40%
Outcome
→ Reduced the average time spent searching for data by 30–40%.
→ Increased user engagement: the number of active interactions within the platform grew by 15–20%.
→ Clients reported improved usability (“faster and easier to work with”), positively impacting user retention.
→ Increased user engagement: the number of active interactions within the platform grew by 15–20%.
→ Clients reported improved usability (“faster and easier to work with”), positively impacting user retention.
Contributions
→ Redesigned and highlighted key actions
→ Structured dashboards around user workflows.
→ Defined consistent guidelines for working with tables (alignment, status icons).
→ Conducted iterative testing and gathered user feedback.
→ Structured dashboards around user workflows.
→ Defined consistent guidelines for working with tables (alignment, status icons).
→ Conducted iterative testing and gathered user feedback.
[2 goal]
Challenges
[3 action]
Solutions
Redesign
system
system
Redesign an inefficient system to streamline employee workflows.
Cluttered interface
Cluttered interface slowed down client data retrieval.
No visual hierarchy
No visual hierarchy for critical actions (buttons, information, calls, emails).
Complex tables
Overwhelmed users
with too much information.
with too much information.
User experience optimization
The apps needed to be intuitive and engaging to retain users and drive premium subscriptions.
Other Projects
Connect
marina_medvetskaia@yahoo.com
My certificates
Senior UX Designer
with
me
me
Marina Medvetskaia
